Australian Content Blog

Fundraising has always been a primary source of income for many organisations like community groups, sporting clubs, and the Parents and Friends (or Parents and Citizens) Associations of schools. With only limited financial aid from governments, many of these establishments wouldn’t be financially viable without the special and tireless fundraising exploits of their members. As an example sporting clubs charge membership fees but with outlays ever increasing, it would not be feasible for them to exist financially without fundraising.

The kinds of fundraising opportunities these days are many and varied. There is a plethora of fundraising entities about going to try and entice organisations to use their services. From selling bottled water, wrist bands, homewares, clothing, jewelry and show bags to equestrian riding, shopping tours and engraving bricks and pavers. The options are truly amazing and seemingly endless.

Schools and sporting clubs have traditionally stuck by the time honoured methods of fundraising by selling donuts, lollies, chocolates and biscuits. Over old few years, even so, due to child obesity issues from poor dietary habits and beneath exercising, many of these conventional fundraising products have started to fall from favour with fundraising entities.

This has allowed the less traditional fundraising ideas to buy a foot in the door so to speak of this multi-million dollar industry.

So where do you turn to when you want to get going with fundraising? Say for example your child is in their second year of school, and you have determined to grow more actively concerned in the comings and goings of their school. You attend the first P and C Association meeting of the year, and you find yourself on the Fundraising Committee for the year. You wish to impress your peers; you like to do something positive for the environment and do the job successfully.

There are many factors why the school might need to fundraise. It might need funds for quite a few extra computers in the library, or new playground equipment or perhaps they would love to see a roof over a new walkway. What to do, where to get rolling to raise the required funds? Nowadays most people are turning to the internet.

The internet has become the most popular and powerful tool for locating information, much more widely used now than the local newspapers or the yellow pages. When looking for ideas or details, most people now do not consider any options apart from the internet. There are many search engines available to the internet user, such as Yahoo!, Bing, Altavista, Ask and Lycos. But by far the hottest search engine on the internet is Google.

ComScore is a marketing research company that provides marketing information and services to nearly all of the internet’s largest businesses. According to estimates discharged by comScore at the end of 2008, Google ended the year with 63.5 percent market share of all search queries performed in the U.S that year! That is a large slice of the pie.

Google provide a Keyword Tool, which allows access to info regarding the hottest search phrases used by internet users when searching on Google. The most popular search terms carried over to Google for fundraising are as a matter of fact fundraising, fundraiser, school fundraising ideas, fundraiser ideas, ideas for fundraising, fundraisers and fundraising ideas.

The upshot from all of these searches show a wide variety of sites that the user can access, the majority of them being fundraising directories that list many fundraising entities offering their services.

One of the best websites in these search results appears to be goldstar.net.au which is the web address for the Brisbane based company Gold Star Gifts and Stationery. This company supplies novelty stationery and gift items to schools, clubs and organisations Australia wide for fundraising purposes. They provide free delivery, no upfront costs, and the fundraising entity keeps 50% profit from the sales of their products. So if you’re looking for fundraising, fundraising ideas or fundraisers, check out Goldstar today.